Jaap's Mechanical Calculators Page

Monroe Newspaper and Magazine Advertisements


There are many online archives of newspapers and magazines, such as archive.org. On this page I will show various advertisements by Monroe that I have found in such online archives. If you find any others in the archives of your own country, then please let me know at mechcalc a t jaapsch d o t net.

These advertisements are shown here for educational and research purposes only, and no copyright infringement is intended. If you are the copyright owner of any image, and object to its presence here, let me know.


Advertisements

Model D

The oldest advertisement I found is from October 1914 for the model D. These ads depict a machine with pins on the front of its carriage along its whole length. This was changed in 1915 in the last models D and the model E, but the ads showing this continued for some time after that.

1914-10-10 The Washington Times (Washington DC)
1915-01 Office Appliances
1915-07-10 The Literary Digest
1915-10-09 The Literary Digest
1915-11-13 The Literary Digest
1916-03-13 Evening public ledger (Philadelphia)
1916-09 Pacific Municipalities
1916-10 Pacific Municipalities

Models E and F

Model E and F (and the last model D machines) have a wavy comb-shaped piece between the keyboard and the carriage which is used to align the carriage exactly, and a row of holes on the left end of the carriage and a hook which uses them to lock the carriage down. The first appearance I found of this in an ad is in March 1916, even though the model E came out the year before.

1916-03-25 The Literary Digest
1916-05-06 The Literary Digest
1917-04-11 Boston Post (Massachusetts)
1917-05-11 Evening star (Washington DC)
1917-05-17 Evening star (Washington DC)
1917-05-22 The New York Times (New York)
1917-05-29 The Santa Barbara Daily News and the Independent (California)
1917-06-21 The New York Times (New York)
1917-06-26 New-York tribune
1917-06-29 New-York tribune
1917-07-02 New-York tribune
1917-07-25 Evening star (Washington DC)
1917-07-27 Richmond times-dispatch (Virginia)
1917-12 Nations Business
1918-01 Pacific municipalities and counties
1918-01-26 The Literary Digest
1918-02 Pacific municipalities and counties
1918-02-20 Evening star (Washington DC)
1918-02-27 Evening star (Washington DC)
1918-04-13 Evening star (Washington DC)
1918-07 Illinois Central Magazine
1918-07-13 The Literary Digest
1919-01 The American City
1919-01-18 The Literary Digest
1919-05 Illinois Central Magazine

Model G

From February 1919 onwards the ads show the model G calculator. Instead of a row of holes it has a rail on the front-left of the carriage onto which a hook grabs to keep the carriage in place during a calculation. The model G was likely introduced in 1918, and the ads were not either updated or the earliest model G calculators did not yet have that rail.

1919-02-15 The Literary Digest
1919-03-08 The Literary Digest
1919-04 The American City
1919-04-12 The Literary Digest
1919-05-17 The Literary Digest
1919-06-14 The Literary Digest
1919-10 The American City
1919-11 The American City
1919-11-22 The Literary Digest
1919-12-13 The Literary Digest
1920-01 Nations Business
1920-01 The American City
1920-01-10 The Literary Digest
1920-02 Nations Business
1920-02 The American City
1920-02-14 The Literary Digest
1920-03 Nations Business
1920-03 The American City
1920-03-13 The Literary Digest
1920-04 Nations Business
1920-04 The American City
1920-04-20 Evening public ledger, Philadelphia
1920-04-22 Evening public ledger (Philadelphia)
1920-05 Nations Business
1920-05-08 The Literary Digest
1920-06 Nations Business
1920-06 The American City
1920-06-12 The Literary Digest
1920-06-26 The Literary Digest
1920-07 Nations Business
1920-07 The American City
1920-07-10 The Literary Digest
1920-08 The American City
1920-08-14 The Literary Digest
1920-09 The American City
1920-09-11 The Literary Digest
1920-09-25 The Literary Digest
1920-10 The American City
1920-10-09 The Literary Digest
1920-10-18 The Washington times (Washington DC)
1920-10-23 The Literary Digest
1920-11 The American City
1920-11-13 The Literary Digest
1920-11-27 The Literary Digest
1920-12 The American City
1920-12-11 The Literary Digest
1921-01 Nations Business
1921-01 The American City
1921-01-09 The Tulsa Tribune (Oklahoma)
1921-01-15 Macleans
1921-01-17 The Tulsa Tribune (Oklahoma)
1921-02-26 The Daily Times (Davenport Iowa)
1921-02 Nations Business
1921-02 The American City
1921-02-15 Macleans
1921-03-15 Macleans
1921-04 Nations Business
1921-04-15 Macleans
1921-05-15 Macleans
1921-06 Nations Business
1921-06-11 The Literary Digest
1921-07 The American City
1921-07-09 The Literary Digest
1921-08-06 The Literary Digest
1921-09 The American City
1921-09-03 The Literary Digest

Model K

The model K is easily recognised by the rounded case. I have mostly found ads from 1923; very few early ones from 1921 or 1922, and also few later ones. Given the popularity of this model I expected to find more.

1921-11-17 St Louis Globe Democrat (Missouri)
1922-02-14 The Daily Times (Davenport Iowa)
1922-09-02 Albuquerque Journal (New Mexico)
1923-01 The American City
1923-02 The American City
1923-03 The American City
1923-03-23 Brick And Clay Record
1923-05 The American City
1923-07-28 The Literary Digest
1923-08-18 The Literary Digest
1923-09 The American City
1923-09-22 The Literary Digest
1923-11 The American City
1924-04-19 The Literary Digest
1928-08-08 La Nation Belge
1929-05-25 De Sumatra post
1930-02 Fortune

Model L

The model L is much smaller than the model K and has cylindrical buttons instead of flat button tops on metal stems. From 1934 onwards the Monroe-Gardner adding-listing machine was also advertised, as well as bookkeeping machine versions of it.

1930-03 Fortune
1930-10 Fortune
1930-11 Fortune
1930-12 Fortune
1931-01 Fortune
1931-02 Fortune
1931-04-21 Bataviaasch nieuwsblad
1932-02 Nations Business
1932-04 Nations Business
1934-10 Nations Business
1934-11 Nations Business
1935-01 Nations Business
1935-02 Nations Business
1935-03 Nations Business
1935-04 Nations Business
1935-05 Nations Business
1935-06 Nations Business
1935-07 Nations Business
1935-08 Nations Business
1935-09 Nations Business
1935-10 Nations Business
1935-11 Nations Business
1935-12 Nations Business
1936-01 Nations Business
1936-02 Nations Business
1936-03 Nations Business
1936-04 Nations Business
1936-05 Nations Business
1936-06 Nations Business
1936-07 Nations Business
1936-08 Nations Business
1936-09 Nations Business
1936-10 Nations Business
1936-11 Nations Business
1936-12 Nations Business
1937-01 Nations Business
1937-01-18 Life Magazine
1937-02 Nations Business
1937-02-15 Life Magazine
1937-03 Nations Business
1937-03-15 Life Magazine
1937-04 Nations Business
1937-04-12 Life Magazine
1937-05 Nations Business
1937-05-17 Life Magazine
1937-06 Nations Business
1937-07 Nations Business
1937-07-05 Life Magazine
1937-08 Nations Business
1937-08-02 Life Magazine
1937-09 Nations Business
1937-10 Nations Business
1937-11 Nations Business
1937-11-22 Life Magazine
1937-12 Nations Business
1937-12-27 Life Magazine
1938-01 Nations Business
1938-02 Nations Business
1938-02-14 Life Magazine
1938-03 Nations Business
1938-04-11 Life Magazine
1938-05 Nations Business
1938-05-09 Life Magazine
1938-09 Nations Business
1938-10 Nations Business
1938-11 Nations Business
1939-01 Nations Business
1939-02 Nations Business
1939-03 Nations Business
1939-04 Nations Business
1939-10 Nations Business
1939-12 Nations Business
1940-01 Nations Business
1940-02 Nations Business
1940-03 Nations Business
1940-04 Nations Business
1940-05 Nations Business
1940-06 Nations Business
1940-09 Nations Business
1940-10 Nations Business
1940-11 Nations Business
1940-12 Nations Business
1943-02 The Business Education World
1943-02 Nations Business
1943-04 Nations Business
1943-06 Nations Business
1943-08 Nations Business
1943-10 Nations Business
1943-11 The Business Education World
1943-11 Nations Business
1944-01 Nations Business
1944-02 Nations Business
1944-03 Nations Business
1944-05 Nations Business
1944-06 Nations Business
1944-10 Nations Business
1944-11 Nations Business
1945-01 Nations Business
1945-02 Nations Business
1945-04 Nations Business
1945-05 Nations Business
1945-06 Nations Business
1945-09 Nations Business
1945-10 Nations Business
1945-11 Nations Business
1949-10-24 Newsweek 1
1949-11-21 Newsweek 1
1949-12-19 Newsweek 1
1951-01 The Business Education World
1953-06 Dun's Review

Monro-Matic

From this point on Monroe made the Monro-Matic, and other similar automatic and electric machines.

1954-04 Fortune
1954-06 Fortune
1955-10-10 Newsweek 1
1955-10-10 Newsweek 2
1955-11-07 Newsweek
1955-12-05 Newsweek 1
1955-12-05 Newsweek 2
1957-08 Nations Business
1957-09-05 The New Scientist
1958-01-02 The New Scientist
1958-03 Nations Business
1958-05 Nations Business
1958-09 Nations Business
1958-09-04 The New Scientist
1959-01-01 The New Scientist
1959-03 Business Education World
1959-04 Nations Business
1959-05 Nations Business
1959-05-07 The New Scientist
1959-05-11 Newsweek
1959-10 Nations Business
1959-10-26 Newsweek
1959-11 Nations Business
1959-12 Nations Business
1959-12-07 Newsweek
1960-01 Nations Business
1960-03 Nations Business
1960-04 Business Education World
1960-04 Nations Business
1960-05 Nations Business
1960-06 Nations Business
1960-07 Nations Business
1960-08 Nations Business
1960-10 Nations Business
1960-11 Nations Business
1961-01 Nations Business
1961-03 Business Education World
1961-03 Nations Business
1961-04 Nations Business
1961-05 Nations Business
1961-06 Nations Business
1961-07 Nations Business
1961-11 Nations Business
1962-01 Nations Business
1962-03 Business Education World
1962-03 Nations Business
1962-04 Nations Business
1962-05 Nations Business
1962-06 Nations Business
1962-12 Nations Business 1
1962-12 Nations Business 2
1963-01 Business Education World 1
1963-01 Business Education World 2
1963-03 Business Education World
1964-03 Business Education World
1966-03 Business Education World
1966-12 Business Education World
1967-03 Business Education World
1967-05 Business Education World

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